Make-up artist turns to baking

By Rosalia David

GLORIFIED make-up artist, Renate Shikongo has turned to baking; producing and selling what is popularly known as ‘The loaf’ on social media.

There is probably no industry that has not faced the wrath of Covid-19 with the creative industry among those hardest hit, forcing people to find other ways of earning a living even if it means learning to bake.

In an interview with Confidente, the University of Namibia (UNAM) graduate shared her journey to baking saying that ‘The loaf’ went viral after her first delivery.

“I was starting to get bored and decided to try out this home recipe and it blew up. People kept telling me how nice the bread tasted and I kept going,” said Shikongo.

The loaf is homemade lemon flavoured bread.

After a month of consistent baking in her oven at home, Shikongo has now managed to buy an industrial oven enabling her to make more loaves of bread and cater to her ever-increasing clientele.

She said she has expanded her business in a short period of time from taking orders only from Windhoek to now delivering her bread to customers in places such as Tsumeb, Otjiwarongo and the northern part of Namibia.

Shikongo further has plans to add different flavours to her current ‘lemon loaf’.

“I only have the lemon flavour for now when I start adding other flavours, I will give names to the different type of loafs available. I am thinking of giving them names of people who inspired me,” she added.

Her other plan is to push for shelf space in shops such as Spar, Ok foods, Checkers and many others.

One loaf of bread costs N$40 with free delivery.

“It was such a challenge to get all those loaves to different parts of Windhoek on the same day because I was the baker and the delivery woman at the same time. But things are now smooth because I have someone who does the delivery and I just make sure I get them done in time,” she added.

She went on to say that, now that the business is doing well, there is no turning back.

“The secret in the recipe is it’s very healthy because I don’t use eggs or any of those dairy products.”

Questioned on whether this is a plan to completely divert from doing make-up, Shikongo said, “I do make-up, I don’t think I will ever throw away what I am known for … it’s just now, we can’t do any make-up during Covid-19.”