Young employer sets bar high
By Confidente Reporter
TWENTY-SIX year-old Naftali Nghishekwa, owner of Tailored Solutions Transactors (TST), an advertising and marketing agency is one of the country’s youngest employers as his company that he established in 2016 employs six full-time staff and 40 part-timers.
TST which is based in Prosperita, Windhoek, is an integrated communications and marketing solutions agency that helps brands tell the ‘right stories to the right people at the right time’.
“What inspired me to start this agency is the fact that I wanted better for myself and to create employment, not only for myself but for others as well. Before I started this agency I was working for a printing company and I was responsible for getting new clients, which really opened up the doors for me to start my own company.
“It is an amazing thing to own a company especially being a young black entrepreneur although it comes with lots of challenges. I am competing in an industry that contains lots of agencies that have been in the market for many years but I am managing,” said Nghishekwa.
Despite the company still being relatively new on the market, it has managed to do business with established companies, a sign that more good things are still to come.
“Some of the companies or businesses that my agency does businesses with are Bokomo Namibia, Old Mutual, and the Motor Vehicle Accident Fund of Namibia (MVA), Liqui Fruit, Lipton, Nored, and Triumphant College.”
Born and raised in Windhoek, Nghishekwa is a degree holder in marketing from the Namibia University of Science and Technology and is now pursuing a degree in psychology at the University of Namibia.
Nghishekwa added that his upbringing contributed to the man that he is today.
“I spent most of my life in a hostel so I had to develop a sense of responsibility at an early age. Growing up in Katutura exposed me to different struggles, which contributed immensely on how I view the world. I was surrounded by people who came from poverty but still strived to do better for themselves which was pretty inspiring.
“Life after matric was very difficult because my parents couldn’t afford my tuition fees at Nust, so I had to work in order to fund my studies,” he said.
The young entrepreneur is also urging youths not to stop believing in their dreams and is encouraging them to remain positive and hardworking if they are to succeed in life.
“No matter what background you are from stay focused and work hard on your dreams. Keep challenging yourself and stay true to yourself. Success comes from consistency, authenticity and being yourself. Focus on yourself, your dreams, your goals and your ambitions”.